Ask Annabel stimulates critical thought and dialogue across (imaginary) lines of gender, age, sexual orientation, ethnicity, class, education, capability / Ask Annabel builds a bridge between theory and practice / Ask Annabel re-claims ‘feminism’ as a positive concept / Ask Annabel brings together Women’s Studies students in a playful and creative way / Ask Annabel provides space to share personal experiences / Ask Annabel also sees the personal as political / Ask Annabel aims to address and interest a non-academic and non-Women’s Studies audience / Ask Annabel aims to promote Women’s Studies and its non-academic spin-offs across the board